Weekend Previews: The Dark Tower: 19m, Detroit - $7.1m

Kidnapped is looking to do better, damn. Always figured that Detroit's box office appeal was limited though, especially given the subject material.

Yeah the film should have done platform, on the plus side though it got a A- cinemascore. And 92% of African Americans loved the film with 81% of whites loving it. There was some concern that the film was too violent to appeal to the masses and since black critics had given the film the majority of the bad reviews.

Weekend estimates.

deadline.com/2017/08/the-dark-tower-detroit-kidnap-dunkirk-weekend-box-office-opening-1202142448/

1.). The Dark Tower (SONY/MRC), 3,451 theaters / $7.7M Fri. (includes $1.8M previews) / 3-day cume: $19.6M /Wk 1

2.) Dunkirk (WB), 4,014 theaters (+266)/ $5M Fri. (-37%) / 3-day cume: $17.4M (-36%)/Total: $133.3M/Wk 3

3.). The Emoji Movie (SONY), 4,075 theaters (0) / $3.8M Fri. (-62%) / 3-day cume: $12.6M (-49%) /Total: $49.7M/Wk 2

4). Girls Trip (UNI), 2,582 theaters (-66) / $3.6M Fri. (-41%) / 3-day cume: $11.5M (-41%)/Total: $85.5M/Wk 3

5.). Kidnap (AVR), 2,378 theaters / $3.7M Fri. (includes $500K previews) / 3-day cume: $10.1M /Wk 1

6). Spider-Man: Homecoming (SONY/MARVEL), 3,116 theaters (-509)/ $2.6M Fri. / 3-day cume: $8.9M (-38%)/Total: $295M/Wk 5

7). Atomic Blonde (FOC), 3,326 theaters (+22)/ $2.4M Fri. (-66%) / 3-day cume: $8M (-56%) /Total $33.9M/Wk 2

8). Detroit (ANPA), 3007 theaters (+2987) / $2.6M Fri./ 3-day cume: $7.3M (+1986%)/Total: $7.7M/Wk 2

9.) War for the Planet of the Apes (FOX), 2,704 theaters (-670) / $1.7M Fri. (-43%)/ 3-day cume: $5.9M (-43%) /Total: $130.1M/Wk 4

10). Despicable Me 3 (UNI/ILL), 2,445 theaters (-585) / $1.7M Fri. (-30%)/ 3-day cume: $5.5M (-28%) /Total: $241M/ Wk 6

Notables:

Step (FSL), 29 theaters / $52k Fri. /PTA:$5,3k/ 3-day cume: $156k /Wk 1

Wind River (TWC), 4 theaters / $52k Fri. /PTA:$38,7k/ 3-day cume: $155k /Wk 1

An Inconvenient Sequel: Truth to Power (PAR), 180 theaters (+176) / $339k Fri. (+455%)/ 3-day cume: $939K (+651%) /Total: $1.1M/Wk 2

Taylor Sheridan’s ‘Wind River’ Opens Robust

TWC appears to have a hit with Wind River. The second feature directorial for Taylor Sheridan and starring Jeremy Renner and Elizabeth Olsen, the Sundance fest debut grossed over $164K in its initial four locations.


The Weinstein Company opened Wind River, the second feature-length directorial from the multi-hyphenate Taylor Sheridan, who received an Oscar-nomination for Best Original Screenplay for Hell Or High Water this year. In four locations, Wind River grossed $164,167, giving it a very solid $41,042 per theater average, placing it in the top half-dozen of the year when measuring PTAs, just behind Beauty And the Beast which had a $41,508 PTA its first weekend, though that title was in several thousand theaters. Fellow Sundance debut The Big Sick still lays claim to the year’s best PTA so far at $84,315 when it opened in June.

“Taylor Sheridan has proven his voice. He takes his flag as an incredible filmmaker and writer,” said TWC COO/president David Glasser Sunday. “I think the numbers show that in a marketplace that has been generally sluggish, this is a movie that has [excited audiences]. It has had great word-of-mouth and reviews.”

TWC said that 60% of its audience was over 35, skewing 53% female. It also said that Wind River had 70% ‘recommend,’ and exits showed 90% checking the top two boxes. “Now obviously the goal is to take a movie like this and find its legs with broader audiences, but a $40K average shows it has [potential].” Glasser said TWC will try and tap younger viewers and maintain its base as it heads to the top 20 markets in about 40 locations next week. Wind River will expand further August 18.

deadline.com/2017/08/taylor-sheridan-wind-river-step-specialty-box-office-1202143488/